Ideal Candidate will have:
- +5 years’ experience in digital marketing technology and strategy
- Experience with IBM Core metrics, Tealeaf and Unica, Adobe Omniture or Site catalyst,
- Assimilate data and build analytics applications, including dashboards and tools for exploratory data visualization and analysis
- Architect and develop complex statistical models
- Work with stakeholders to reconcile data output
- Support and manage BI Reports
- Drive the set up and production of Cross Channel (Online, Mobile, Email, Search, Social) Digital BI Dashboards measuring digital KPIs across the firm
- Conduct project related tasks such as developing detailed test plans, test cases and expected results, evaluating and documenting results, tracking/resolving issues.
- Query data and create datasets to merge information from diverse data sources - manual and production systems
- Analyze data using tools such as SAS and SQL to develop reports or analyses that lead to actionable business insights
